
Bmw 130 Apavora com Rodas "20"
rodas aro 20"” width=”700″ height=”525″ />
BMW has recognized that they simply teed up GM and Nissan to benefit from the MINI E experience. Today they announced officially that MINI E "pioneers" will be able to extend their leases until 2011. At that point the ActiveE, an electric Series 1 Beemer, is projected to be available, however only as yet another "electric vehicle test program," as they put it in their wordy press release. Will MINI E drivers be so loyal to BMW they'll forgo the opportunity to actually purchase a plug-in car?The RAV4 EV and e-com programs were short lived due to lack of commitment from the market; the consumer and the consumer's environmental mind set were not ready to commit to battery electric vehicles at that time.Audi, too, continues to tantalize with its E-tron. They say the car
will go on sale in 2012. At the moment the concept car has four wheel motors, always a red flag to me. If I remember correctly, Mitsubishi's iMiev had wheel motors when it was a concept, but reverted to a more mainstream drivetrain with commercialization. When and if Audi becomes serious, I suspect we'll see a more conventional approach to electric drive.
| |
![]() |
Purves confirms what we reported in the May issue of Motor Trend, that the U.S. will get a two-door coupe version (pictured) of the 1-Series first for 2008 - not the three-door hatchback variant (pictured below) that was expected by most - with a convertible version expected to follow. The German automaker currently offers the 1-Series in the European market in a variety of configurations including a five-door sedan. BMW's 265 horsepower 3.0-liter straight six will likley be the hot engine option, with 170 and 140 horsepower 2.0-liter four-cylinder mills to round out the range.
The falling value of the euro to the dollar, while heavily impacting profit margins on European imports, is manageable according to Purves. Nonetheless, it remains to be seen where pricing will fall on the 1-Series, generally considered to be BMW's budget model. Seems to us that BMW may choose to take a small hit on per-car profits to keep the price of the 1-Series competitive. Projections are that BMW will have a winner in the small coupe and profit may be able to be gained back with high-volume sales.
We tend to agree. After all, who doesn't love a sporty, value-priced, two-door, rear-drive coupe?
Car New Mode Copyright © 2008 D'Black by Ipiet's Blogger Template